Logo design
Here are some logos I've crafted during my freelance endeavors.
Tech consulting
Based in sunny San Diego, California, Pat Sullivan Consulting, LLC is a privately owned agency distinguished by its innovative approach.
Seeking a logo that would set it apart in a sea of type-based designs common among consulting agencies, the owner opted for a combination mark.
This strategic choice empowered them to leverage the sleek 'PS' emblem for digital platforms while showcasing the full lock-up on printed materials.
Shopping and Retail
Retro Resale, a beloved local establishment in San Diego, specializes in curating a delightful array of vintage clothing, furnishings, and furniture for resale to the public.
When it came to branding, the owner sought a logo that not only captured the essence of her offerings but also reflected her personal style. Drawing inspiration from the vintage items she sells, I crafted a design infused with retro charm, featuring classic typefaces and graphic elements.
A whimsical touch was added with the ponytail adorning the 'R,' a playful nod to the owner's signature hairstyle, ensuring that the logo not only embodies the business but also resonates with its creator.
Real Estate
Remax Max, a prominent real estate firm rooted in the vibrant community of Bay Park, San Diego, sought a revitalized identity.
In response, I crafted a logo that exudes freshness and innovation. At its core, an open lock symbolizes accessibility and trust—a perfect embodiment of the firm's commitment to its clients and partners.
Complemented by a compelling tagline, the logo not only serves as a visual anchor but also communicates the firm's mission and aspirations.