LIVE global event - digital advertisements

For this Global event, I teamed up with copywriters and designers to craft diverse digital assets—emails, social media ads, web banners, and landing pages—all geared toward successfully promoting a live, 24-hour global event spotlighting leaders in genomic science.

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The challenge here was to work with copywriters in other regions and timezones to accurately promote the event in three different languages. Since Korean and Japanese alphabets are a lot longer than the English alphabet, the goal was to promote the …

The task entailed collaborating with copywriters across various regions and time zones to effectively promote the event in three languages. Given the longer nature of Korean and Japanese alphabets compared to English, our aim was to maintain consistency in messaging while ensuring readability and mobile-friendliness.

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